A VR Tour of the Blackmagic URSA Cine Immersive – Guided by Matthew DeJohn

For the first time ever, experience the Blackmagic URSA Cine Immersive up close in Virtual Reality! Join us at SXSW in Texas, where Matthew DeJohn, VFX / Editorial Workflow Manager at Blackmagic Design, takes us on an exclusive VR tour of this groundbreaking camera.

The URSA Cine Immersive is the world’s first commercial camera system designed to capture Apple Immersive Video, a revolutionary new format that delivers 8K stereoscopic 3D video with a 180° field of view and Spatial Audio, creating an unparalleled sense of realism.

In this immersive walkthrough, Matthew DeJohn explains the advanced technology behind the camera, including its dual 8K image sensors, 16 stops of dynamic range, and fixed stereoscopic 3D lens system engineered specifically for immersive storytelling. Learn about its real-time cloud workflow, 8TB of built-in high-speed storage, and DaVinci Resolve’s latest updates that allow seamless editing of Apple Immersive Video for Apple Vision Pro.

Get a firsthand look at the lightweight yet robust design, featuring a magnesium alloy chassis, dual 5” HDR touchscreens, 12G-SDI output, 10G Ethernet, and a powerful B-mount battery system that ensures top-tier performance on any high-end production.

Whether you're a filmmaker, content creator, or tech enthusiast, this VR tour offers an exclusive behind-the-scenes look at the future of immersive cinema. Step into the next era of storytelling with Blackmagic Design!